There are 4.2 billion Internet users, and 3.4 billion of them are active on social media. All of those people are using social networks to communicate with each other but also to engage with brands. With this context in mind, clearly social media is an unavoidable tool […]

       In the days of traditional marketing, you’d have to spend a lot of money on TV advertising and billboards to attract customers. Today, it’s a different story because everything changed with the rise of social media. Now, small businesses have the same marketing tools as big corporations. […]

In the past decade, the time people spend on digital media has increased dramatically. From research all around the world,  statistics show that an average adult spends up to 6 hours with digital media every day. As for social media, a considerable part of that time is captured by social networks. […]

  We hope that reading our posts have given you a broader understanding of the importance of using various social media channels to help your business scale.  Below are the top social media books written by today’s social media influencers containing tips, tricks, and real-life examples of social media successes. […]

  Medium.com has become a great platform for bloggers and brands who have something to share with their readers. If you are a blogger with insights that you would like to share with others, Medium.com is your platform.  If you are a brand with the latest industry tips and tricks, Medium is […]

  Google My Business has the tools you need to make your business grow in your local area and beyond. Every company wants a magic bullet to be on the first page of Google. Unfortunately, there isn’t one, but there are tools to improve your aim. This blog will help you get […]

  At eClincher, we are obsessed with the day-to-day responsibilities of being a social media manager. Whether you’re with an agency managing activities for multiple clients, or you’re a specialist within a large enterprise, or you’re the proprietor of a small business, we are always putting ourselves in your shoes […]

  Although Instagram might seem something kids will use, the fact is that Instagram is incredibly popular among consumers of all ages, cultures, and genders. As a result, many marketers and businesses are beginning to see the value of integrating visual content into their social media marketing strategy. One of the reasons […]

2017 was an exciting year, especially for marketers and business owners. We are living in such an incredible time that few realize that only a few years ago we didn’t have things like Canva and DesignBold and had to hire an actual designer. Even worse, before Fiverr came along we […]

  Marketing has been growing by leaps and bounds, and every year there are new tools and strategies that come out and blow our minds, so take note of these marketing skills. 2017 was no different. It was a whirlwind of marketing and social media innovation the likes of which […]

Creating and writing content is probably the most time consuming task of any online business. And yet, it is what makes or breaks your brand, what boosts your sales, what tells your story. So let’s say you just finished writing your blog posts, you found all the right images, you […]

  As technology has changed the buying process, and made consumers numb to advertising, inbound marketing has become the best way to reach your customers. An inbound marketing strategy focuses on providing content to and developing trust with your potential buyers.   By providing content that answers the questions your […]